Last Resort AB

"Last Resort AB" is a new brand that was reborn with the addition of Pontus Alv, director of Polar Skate Co., to the design team. The name of this brand, which was changed from its predecessor 3-3-20, contains the meaning of "the person or thing that will lend you a hand at the end," and "AB," which means "COMPANY" in Swedish, represents the roots of Pontus Alv.
The brand's keyword, "BREAK FREE," aims to create a new style by questioning traditional conventions and methodologies in fashion, culture, and distribution. The items, which combine simple and sophisticated designs with an innovative and free spirit, offer new values ​​that go beyond conventional boundaries.